IA

Travelsoft launches “AI Search for Tourism”, dedicated to the AI transformation of the Tourism sector

Hélène Szostek
Marketing, Communication & Data Manager
25.11.2025
3 minutes
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Travelsoft launches “AI Search for Tourism,” an artificial intelligence solution specially designed to help travel businesses adopt AI.

Travelsoft, a global group specialized in travel technology, has unveiled” AI Search for Tourism ”, a complete and modular artificial intelligence offer designed to take the travel industry from the AI experimentation phase to a measurable business impact. As traffic from search engine optimization (SEO) is gradually decreasing to make way for generative search experience (SGE), travel industry players need to find ways to adapt. Designed for a worldwide use and natively multilingual, this offer is suitable for businesses of all sizes and all travel players (including those who are not retailers). It provides measurable results, helping organizations adopt artificial intelligence in a structured manner.

This new platform combines cutting-edge AI solutions, custom developments and technical support to help businesses of all sizes adopt AI effectively. By directly connecting critical travel operations to AI, this new platform transforms fragmented data and static content into rich, actionable information, improving the traveller experience and increasing team productivity.

One of the main advantages of this platform is the Travelsoft content engine, which standardizes and enriches tourist content for the GEO (Generative Engine Optimization) And theAEO (Answer Engine Optimization) : hotel listings, product pages and destination descriptions, thanks to AI-based processes and human validation, thus guaranteeing up-to-date, semantically optimized and high-quality content. Specialized AI agents further improve the traveller experience while streamlining operational efficiency. Customers report a reduction of up to 85% in editorial production time and a significant improvement in the relevance of content.

“Artificial intelligence is revolutionizing the way travelers research, book, and experience their trips.. The industry needs a structured and reliable approach to adopt AI at scale. With Travelsoft AI Search for Tourism, we enable businesses in the sector to turn raw data into real value. Our goal is simple: to help every business in the sector go from simple curiosity to concrete impact,” said Christian Sabbagh, founder and CEO of Travelsoft.
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